Bebe Cool advises FUFA and UPL how to make the National leagie attractive
February 16, 2023
Musician Bebe Cool has come out to advise the football bodies in Uganda, FUFA and the UPL. This is on how to make the league more attractive towards the Ugandan.
This was during the FUFA-UPL strategic meeting.
According to the singer, music and sports work hand in hand.
He pointed our the recent performance of American singer Rihanna at the NFL Super Bowl.
There are some people who don’t know anything about the NFL but watched it because she was performing.
He therefore advised FUFA and UPL to be strategic and tap into the fanbase of these musicians.
This is through bringing entertainers close to the game.
The Gagamel singer said that when a musician performs at a football game, he/she brings fans that may end up falling in love with the game.
“Music and sports work in tandem. For example over the weekend, Rihanna performed at the Super Bowl. How many people who literally didn’t know anything about the NFL but watched because the musician was performing?
So as FUFA, UPL and clubs you must make a strategic move to tap into our fans by bringing entertainers close to the game.
When a musician performs at a football match, he comes with fans who may at the end fall in love with the game,” said Bebe Cool.